Senior Marketing Director

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Title:

Senior Marketing Director

Location:

Toronto 

Employment Type:

Permanent

Salary:

per year

Job Description:

We're looking for a candidate to fill this position in an exciting company.



  • Build and maintain strong relationships and processes with Legal, Risk, Procurement, Business Affairs and Compliance teams
  • Simplify operational processes and tools. Establish processes to quickly test initiatives without large, long-term resource commitments
  • Develop and implement brand learning plans/post-mortems that measure return on marketing investment and provide feedback on how to improve future marketing efforts
  • Coordinate and partner with corporate research team to execute research studies - leveraging consumer insights to drive brand awareness and holistic brand experiences that engage interest and brand loyalty
  • Develop a shared learnings agenda to all for continual education for team
  • Provide industry knowledge to define and deliver programs - knowing design and technology trends, how to implement them and when, and knowing what industry competitors are doing.
  • Other duties as assigned.
  • Minimum of bachelor's degree in Marketing, Communications or related field of study. MBA a plus.
  • 7+ years of experience as a brand marketer, marketing manager or product manager. Agency and wealth management experience a plus
  • Can flourish as a member of a global virtual team structure spanning multiple time zones and cultures
  • Excellent project management skills with the proven ability to meet deadlines and balance multiple priorities
  • Previous experience managing budgets
  • Proven track record of complex large-scale or multiple mid-sized projects - invested in creating high quality/innovative/high business value work
  • Experience in developing and maintaining brand standards and guidelines, preferably within a matrix environment
  • Demonstrated abilities in people management, cross divisional collaboration and negotiation
  • Strong consulting, negotiating and influencing skills
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Company Info
Manulife Insurance Malaysia

Company Profile